amo

amo is a social app company founded in 2022 and based in Paris, France. It builds focused, friendship-first consumer social products intended to bring genuine human connection back online. The company's founding conviction is that friendship deserves a meaningful place online, and its stated approach favours simple, single-purpose apps over bloated super-apps.

The company has shipped three products. ID is a collaborative social profile that lets friends express themselves together. Bump is a location-based map for friends, serving as a home on the phone for the people and places that matter most. Sugar is a chat app that frees conversations from green or blue bubbles and offers an unlimited canvas for creative expression. Work spans social software, mobile app development, location-based services, chat and messaging, and consumer product design.

The team is international in composition: 17 nationalities are represented, with over half of the team coming from outside the country they work in. amo describes itself as being "made by friends for friends", and its product philosophy emphasises creation over consumption and how users feel at the end of the day rather than engagement metrics.