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Snap Inc.

Snap Inc. is a camera-focused technology company whose products include Snapchat, the Lens Studio AR platform and Spectacles AR glasses.

Snap Inc. is a technology company built around the camera as a platform for visual communication, augmented reality and self-expression. The company's three core products are Snapchat, a visual messaging app that opens directly to the camera rather than a feed and deletes messages by default; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and Spectacles, AR glasses designed to make computing more human.

Its technical work spans augmented reality, computer vision, camera technology, visual messaging, wearable computing and mobile app development. Lens Studio provides the AR infrastructure behind lenses used across Snapchat and beyond, while Spectacles extends the company's camera-first approach into wearable hardware.

Snap Inc. states that it sees the camera as the greatest opportunity to improve the way people live and communicate, and describes its purpose as helping people express themselves, live in the moment, learn about the world and have fun together. Privacy by design is a stated product principle, reflected in features such as messages that delete by default. The company operates in the social media, augmented reality and wearable technology sectors.

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