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StackAdapt

StackAdapt is an AI-powered programmatic advertising company offering a self-serve DSP for cross-channel campaign planning, execution and analysis, headquartered in Toronto.

StackAdapt is an AI-powered programmatic advertising technology company founded in 2014 and headquartered in Toronto, Canada. Its core product is a self-serve demand-side platform (DSP) that allows marketers and media buyers to plan, execute and analyse campaigns across display, native, video, connected TV, audio, digital out-of-home, email and in-game advertising. The company began as a three-person startup and now operates in 15 countries, serving more than 40,000 brands worldwide.

The platform is built on applied artificial intelligence and machine learning, handling some 465 billion automated optimisations per second. Supporting products include cross-channel attribution that links brand and performance marketing across the customer journey, Creative Studio services for campaign development, industry-specific solutions for B2B, retail, healthcare, finance, political, travel and regulated sectors, and Enterprise API Solutions for client integrations. StackAdapt has been the top-rated DSP on G2 since 2019.

Technical work spans programmatic advertising, demand-side platform technology, machine learning, automated campaign optimisation, advertising APIs and creative technology. The company describes a culture shaped by hyper-growth from its founding team of three, with an emphasis on AI and machine-learning-driven development and measurable outcomes.

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