Situation Publishing

Situation Publishing is a global B2B technology media company founded in 1994. It builds and engages large-scale IT audiences through independent technology journalism, and provides first-party audience intelligence to technology vendors. The company is headquartered in San Francisco, with offices in London, Singapore and Boston, spanning four continents and operations across North America, EMEA and APAC.

Its media portfolio comprises several specialist technology publications: The Register, an enterprise technology title described as one of the world's most influential; The Next Platform; DevClass; and Blocks and Files. Alongside its publishing business, the company is developing audience intelligence products built on an opt-in database of 85 million verified IT professionals worldwide and an LLM-driven taxonomy of 25,000 topics, used for precise audience targeting and AI-powered content discovery.

The company reports reaching more than 52 million IT decision makers, whose combined budgets amount to approximately $3 trillion. Its work spans enterprise technology publishing, IT decision-making and procurement, and marketing and advertising services for technology vendors.

Situation Publishing describes an ongoing evolution from a traditional technology media business into a technology audience and intelligence company. It retains a stated emphasis on independent technology journalism, editorial credibility and specialist expertise, within a distributed, multi-continent organisation.