Wagmo

Wagmo is a pet healthcare company founded in 2017 that provides pet insurance and wellness plans, distributed mainly as an employee benefit through partnerships with employers. The company operates in the insurtech, employee benefits and mobile app development fields, and runs a tech-enabled benefits platform. It describes itself as the only female-founded and operated pet healthcare company in the market.

Its product line has three parts. Accident-and-Illness Insurance Plans cover accidents and illnesses and are offered as 100% reimbursable policies. Standalone Wellness Plans cover preventive and routine care, including annual vet visits, grooming and vaccinations, with no waiting periods, so benefits can be used immediately after a plan is activated. The Wagmo platform and mobile app is designed to help pet owners manage both planned and unplanned pet expenses, with an emphasis on value and flexibility and on pets' well-being through the year.

Wagmo positions its offering as a tool for employers seeking to attract and retain staff, citing a market statistic that 70% of employees are pet parents. The company states a focus on making responsible pet care easier and more accessible, and on value, flexibility and proactive care. Further details on funding, headcount and geographic coverage are not published.