Software Finder

Software Finder is a B2B software discovery platform founded in 2018 that connects software buyers with vendors. Its platform covers more than 500 software categories and lists over 50,000 software products, serving businesses ranging from solo practices to large enterprises. The company employs a team of more than 300 professionals.

The company's technical work spans several domains: a B2B software discovery platform, review verification technology, software recommendation systems and lead generation technology. Its verification technology is used to vet user reviews; more than 200,000 reviews have been vetted, drawn from over 350,000 user reviews on the platform. Consultants make software recommendations to buyers navigating complex choices, with more than 1m successful recommendations to date, and the company has generated more than 250,000 leads for vendor partners.

Industry verticals served include HR, EMR/EHR, LMS, legal and field services, alongside general business software. The company states that its rankings are free of pay-to-play arrangements and vendor bias, and describes its culture as results-oriented and focused on measurable outcomes. Its stated mission is to bridge the gap between software buyers and vendors.