MGID

MGID is a global advertising platform that connects brands and publishers, helping advertisers reach unique local audiences at scale. The company works in the digital advertising and publishing sectors, with a focus on adtech.

Its product, the MGID advertising platform, is designed to let brands and publishers work together transparently. Advertisers use it to drive performance and awareness, while publishers use it to retain and monetise their audiences. Targeting is built on privacy-first technology, covering audience targeting and publisher monetisation.

The company's stated priorities include a privacy-first approach, transparency between the parties it connects, and the development of proprietary technologies. MGID operates globally and describes itself as looking to build further with additional team members.