Kulu

Kulu builds human-like AI agents that guide users through software product onboarding in real time. The company's agents combine voice and screen awareness with AI reasoning and vision to understand user intent, act inside the product, and deliver contextual guidance at the right moment. The stated aim is white-glove activation at scale: replicating the experience of a world-class Customer Success Manager for every user, rather than only for a select few.

The company's product, the Kulu AI onboarding agent, is designed to interpret what a user is trying to do, take action within the product itself, and walk users through setup step by step. Technical work spans AI vision, AI reasoning, voice AI, conversational AI, screen awareness, AI agents and user onboarding automation.

Kulu works with software companies across a range of verticals, including fintech, SaaS, cybersecurity, dev tools and software more broadly. The company describes itself as mission-driven, with a belief that AI onboarding can change how software companies onboard users, and places weight on combining human empathy with machine scale.