Humanz
Humanz is an AI-powered creator marketing platform connecting content creators with brands through discovery, campaign management, payments and full-funnel attribution.
Humanz, founded in 2017 and headquartered in Tel Aviv, Israel, is an AI-powered creator marketing platform that connects content creators with brands to build authentic, long-term partnerships. Its flagship product provides tools for creator discovery, campaign management, content review, contracts, payments, creator ads and full-funnel attribution. A second product, Humanz+, is an AI engine that identifies creator matches, optimises content and scales performance across major ad platforms including Meta, TikTok, YouTube and Google.
The platform lists more than 500,000 verified creators and has facilitated over 15 million creator collaborations, driving roughly $500 million in sales for brands. Enterprise clients include Google, McDonald's, Zara, P&G, L'Oreal, Nestle, Unilever, Coca-Cola, Disney and Kimberly-Clark. The company's commercial footprint spans e-commerce and retail, consumer packaged goods, beauty, food and beverage, entertainment and quick-service restaurants.
Technical work at Humanz draws on artificial intelligence, machine learning, full-funnel attribution and ad platform optimization. The firm operates through eight local offices across the United States, Europe, Latin America, South Africa and the Middle East. Its stated approach emphasises data-driven partnerships and a collaborative ecosystem for creators and brands, with an explicit focus on transparency and on reducing information asymmetry in influencer marketing.
