AppSamurai

AppSamurai is a mobile growth platform company founded in 2016 and headquartered across New York, London and Turkey. It employs more than 60 people and is venture-backed. The firm provides an AI-powered One-Stop-Shop platform for app marketers and game developers, covering user acquisition, retention and monetization through data-driven insights and precision targeting. Its technology stack spans proprietary artificial intelligence, mobile advertising technology, programmatic buying and analytics.

The company's products include a demand-side platform for programmatic mobile user acquisition; OEM App Discovery, which distributes apps through Android device manufacturers and reaches 800m active devices; and Rewarded Playtime, a monetization product for gaming clients. The wider platform claims more than 2 billion worldwide users and 80,000 app integrations. Reported client results include a 45% increase in day-one retention and 119% long-term return on ad spend for gaming customers.

AppSamurai operates in the AdTech, mobile gaming, mobile apps and digital advertising verticals. Its stated focus is on innovation through proprietary AI technology and on equipping brands with tools to grow and scale.