Title: Project Manager, Integrated Brand Planning
Role Type: Contract (1 year, potential for renewal)
Team: Brand & Demand Team
Client: Toprestaurant reservation platform (to be disclosed during process)
About the Role: The Brand & Demand team is currently looking for a project management
and strategy contractor to support the brand strategy and execution of integrated
marketing initiatives. The Brand & Demand team is responsible for driving brand
awareness among key audiences through integrated brand campaigns. In this role you will
work closely across the Marketing team to project manage large-scale brand campaigns and high priority marketing initiatives in key markets.
You will help map out go-to-market plans for campaigns that involve several stakeholders across the business, keeping the team organized. You will work closely with internal and external
teams to uphold desired frameworks, briefs, calendars, goals, timelines and report on
campaign KPIs. The ideal candidate is detail-oriented, has a bias for action and experience
managing matrixed projects to ensure seamless execution.
What You'll Do:
- Support the Brand & Demand team in managing weekly cross marketing team meetings, integrated campaign calendars + agendas
- Support internal teams with maintenance of internal trackers and documents
- Project management of timelines as it relates to campaign execution from briefing to creative development to launch
- Coordination with external agencies to set clear agendas and check ins
- Partnering with marketing stakeholders to ensure visibility
- Tracking, analyzing, and reporting on campaign performance, ensuring all channel owners are inputting into reports
- Support with legal review and other internal approvals at it relates to marketing materials
- Liase with internal account teams to track restaurant marketing needs for broader brand campaigns
Who You Are:
Strategic-Mindset:
- Ability to understand key business objectives and role of channels in the marketing mix
- Agency or technology brand-side experience, a plus
Comfortable with Ambiguity:
- Ability to cut through white space and determine effective processes to drive efficiency and consistency
- Able to synthesize and apply feedback
Detail-oriented & Accurate:
- Strong focus on precision in project management and internal admin, including extensive KPI tracking
- Excellent time management skills with the ability to recognize and focus on high priority tasks
Organized & Efficient:
- Ability to manage multiple stakeholders and projects simultaneously while ensuring quality and timeliness
Self-motivated & Fast Learner:
- Able to take initiative and adapt quickly in a dynamic, fast-paced environment
- Familiar working with large internal marketing teams and external agencies
Strong Communicator:
- Excellent verbal and written communication skills. Able to clearly convey technical details and project updates to those less familiar with the technology
Hospitality-minded:
- Understanding of the importance of hospitality and the willingness to go
above and beyond for restaurant partners