Varun Beverages Limited (VBL)
Indian multinational beverage company and one of PepsiCo's largest franchisees outside the US, manufacturing, distributing and selling soft drinks, juices and packaged water across six countries.
Varun Beverages Limited (VBL) is an Indian multinational beverage company and one of the largest franchisees of PepsiCo outside the United States. Founded in 1995 and headquartered in Gurgaon, Haryana, VBL manufactures, distributes and sells carbonated soft drinks, non-carbonated beverages and packaged drinking water under PepsiCo-owned trademarks. Its portfolio includes Pepsi, Pepsi Black, Mountain Dew, Sting, Seven-Up, Mirinda Orange, Tropicana Slice, Gatorade and Aquafina.
The company's distribution network covers 27 states and 7 union territories in India and accounts for approximately 90% of PepsiCo India's beverage sales volume. Outside India, VBL holds franchise territories in Nepal, Sri Lanka, Morocco, Zambia and Zimbabwe, extending its manufacturing and distribution operations across six countries in total. The business spans beverage production and supply chain management at scale.
Technical work at VBL spans beverage manufacturing, distribution and supply chain operations, water treatment and purification, solar and renewable energy installations, and electric vehicle last-mile delivery logistics. These capabilities sit alongside stated commitments to sustainability and environmental stewardship, including water treatment plants, solar power installations and the adoption of electric vehicles for last-mile delivery.
VBL is part of the diversified RJ Corp Group, whose interests include beverages, quick-service restaurants, ice-creams and healthcare. The company reports investment in employee welfare and community development and social initiatives across its operational territories, and is a certified Great Place to Work company.