Trackunit

Trackunit is a global technology company that connects the construction industry through an operating data platform linking people, machines, assets and processes. Founded in 1998 and headquartered in Aalborg, Denmark, the firm combines connected hardware, telematics, fleet-management software, mobile applications and software integrations with AI-driven orchestration. Its technology spans telematics, IoT, Bluetooth networking and data-platform engineering.

The company's product portfolio includes Trackunit IrisX, Trackunit Manager fleet-management software, mobile applications for equipment operations and integrations with equipment manufacturers. Its hardware line comprises the Raw, Spot, Pass, Kin and Beam devices. Trackunit Network, described as the world's largest Bluetooth network for construction, underpins the connectivity layer.

Trackunit reports more than 6.5 million assets connected across off-highway equipment markets and serves construction, equipment manufacturing, contracting and equipment rental. Headcount has grown from roughly 150 employees in 2020 to more than 450, with operations run from offices across multiple countries.