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Netic

Netic builds an autonomous AI revenue engine that pairs real-time AI agents with automated marketing to capture and convert leads for essential services firms such as HVAC, plumbing and roofing.

Netic is an American software company founded in 2023 that builds an autonomous AI revenue engine for essential services industries such as HVAC, plumbing, roofing and home services. The platform combines real-time AI agents with automated marketing campaigns to capture and convert leads across calls, texts, online widgets and third-party channels. It also integrates a customer's internal data with external signals - including weather patterns, equipment age and seasonal demand - to identify service opportunities and act on them without human prompting.

The company reports that more than 50,000 jobs have been booked autonomously through the platform. Netic emerged from stealth in 2023 and has raised $20m, with backing from Founders Fund, Greylock and Hanabi. Its technical work spans AI agents, conversational AI, marketing automation, machine learning and data integration.

The company was founded by Melisa Tokmak, a Stanford computer science graduate and former Scale AI executive. The team is described as builders from Scale, Databricks, Meta, MIT, Stanford and Harvard, with a stated focus on bringing production-grade AI to essential services businesses that have been overlooked by enterprise software vendors. Netic is based in the United States.

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