Marrina Decisions

Marrina Decisions is a marketing operations partner for B2B marketing teams. Founded in 2012, the firm is staffed by certified Marketo experts and marketing technologists who take on day-to-day marketing execution so that client teams can concentrate on strategy and growth. Its technical work centres on marketing automation, the Marketo platform, email marketing automation, nurture program design and the broader martech stack.

The company's services comprise managed marketing operations delivered by a dedicated team acting as an extension of the client's own; end-to-end email campaign production; design and execution of nurture and drip programmes; and migration onto the Marketo platform. The stated aim is to make marketing operations run efficiently and to demonstrate ROI and accountability with every send.

Work at Marrina Decisions is embedded and partner-oriented: staff operate alongside client teams rather than at arm's length. The firm was founded on the premise that strong marketing automation does not require an army of internal specialists, and it places value on expertise, scale and efficiency. The company reports having helped leading companies transform their marketing operations.