MarketSource inc

MarketSource is a sales acceleration company that designs and operationalizes managed sales and customer experience solutions for Fortune 1000 companies, working across both B2B and B2C environments. Founded in 1975 and operating for more than 50 years, it is an operating company of Allegis Group and serves clients on a global basis, spanning consumer packaged goods, technology and manufacturing, healthcare and consumer products, and contact center services.

The company's work covers several distinct service areas. These include purpose-built, tech-enabled managed sales solutions; managed customer experience solutions aimed at measurable improvements in business outcomes and revenue growth for established brands; and AI-supported contact center services provided under the Salelytics name, following the acquisition of Salelytics in 2023. The firm traces its origins to event marketing, having pioneered on-campus product demonstrations for manufacturers including IBM, Hershey, and Johnson & Johnson.

MarketSource describes its service approach as white-glove and highly integrated, and states that it emphasises innovation and adaptability. The company highlights its commitment to building strong relationships with clients and employees alike, positioning itself as a global organisation that values individual relationships internally as well as externally.