Instacart

Instacart runs a North American online grocery marketplace, connecting customers with 1,800+ retail banners for same-day delivery and pickup, alongside retail, advertising and health technology.

Instacart is a grocery technology company operating an online marketplace across the United States and Canada. Founded in 2012, it connects customers with more than 1,800 retail banners spanning over 100,000 store locations, offering same-day delivery and pickup of groceries and everyday essentials from local grocers, national chains and other retailers. The company serves millions of customers and works with approximately 600,000 shoppers.

Its technical work spans several domains: online grocery marketplace technology, same-day delivery and pickup logistics, enterprise retail enablement, an advertising platform for brands and retailers, and Instacart Health, a set of initiatives and programmes aimed at expanding access to nutritious food. Beyond the consumer marketplace, the company builds technology intended to help local businesses grow and to support retailers' grocery operations.

Instacart creates flexible earning opportunities for hundreds of thousands of shoppers. The company states its mission as creating a world where everyone can share love through food, with stated emphasis on helping local businesses and on food access equity.