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CoralTree Hospitality

CoralTree Hospitality, a subsidiary of real estate company Lowe, is a hotel management firm serving independent luxury and lifestyle hotels and resorts.

CoralTree Hospitality is a hotel management company founded in 2018 that provides management and curation services to independent luxury and lifestyle hotels and resorts. It is a wholly-owned subsidiary of Lowe, a private real estate company whose principals bring some 50 years of experience as owners, developers and managers of hotels and resorts. The firm describes its approach as leaner, smarter and more thoughtful service delivery, curating experiences intended to elevate independent properties into destinations in their own right.

The company's offering combines boutique-level personalised attention with the purchasing power and scale of a large organisation; its stated organisational scale is $2 billion. Services span the management of hotels and resorts across the hospitality and real estate sectors, with a focus on the independent luxury and lifestyle segment rather than brand-standardised properties.

For employees, CoralTree positions itself as offering careers rather than jobs, with an emphasis on meaningful work, new challenges and learning. Its stated culture is rooted in "serving from the heart - always and in all ways" - towards team members, guests and owners - and is built on core values of Integrity, Empowerment, Relationships, Performance, Innovation and a commitment to Balanced Life. The company frames this within a belief that travel is good for the soul and that hospitality is how that belief is expressed.

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