Field marketing agency founded in 1999, executing retail marketing across Malaysia with real-time analytics via its RetailAIM™ platform, within a Shanghai-headquartered Asia-Pacific network.
Always Marketing Malaysia Sdn Bhd is a field marketing service agency that carries out retail marketing and hands-on execution for brands, backed by real-time analytics of in-store activity. The firm was founded in 1999 and operates nationwide across Malaysia, as part of a regional network with its headquarters in Shanghai and offices in Hong Kong and Taiwan. It describes itself as one of the largest field marketing service agencies in the region.
The company's work spans consumer goods, food and beverage, beauty and cosmetics, healthcare, and personal care and hygiene. Its proprietary platform, RetailAIM™, supplies real-time analytics and insights covering field marketing and retail execution, allowing brand activity in stores to be measured as it happens. Retail data analytics and field marketing technology are core technical domains.
Internally, the firm sets out six core values: Integrity, Passion, Discipline, Urgency, Collaboration, and Continuous Improvement. It describes a workplace built on cross-industry expertise combined with hands-on execution, with an emphasis on both individual effort and teamwork, and a stated focus on employee growth and support. Team-building events and celebrations form part of the culture, as does recognition of women on the team.
