Almedia
Almedia is a bootstrapped Berlin advertising technology company running Freecash.com, a rewarded engagement platform connecting 60m+ users with 1,200+ games and brands.
Almedia is a Berlin-based advertising technology company that engineers user acquisition through a rewarded engagement platform connecting users with games and brands. Founded in 2020 by Moritz Holländer, then 17, the company has grown to a team of more than 70 and remains bootstrapped, having taken no venture capital funding. It operates primarily in Europe and was ranked the continent's third fastest-growing company in the FT1000.
Its flagship product, Freecash.com, is a rewarded user acquisition platform described by the company as an engagement engine linking users with games and brands. The platform has connected more than 60 million users with over 1,200 games and brands, drives more than 10,000 daily installs and has paid out over $91 million to its community. Advertisers on the platform report 2-3x higher return on ad spend. The company works across advertising, user acquisition, mobile gaming, digital rewards and brand marketing, addressing what it describes as a $1 trillion advertising market.
The engineering work spans data-driven advertising technology, user acquisition platforms, engagement and rewards platform engineering, and rapid prototyping through to production software. Engineers ship daily, and the team operates with a data-driven, zero-to-one mentality - defining rather than following industry trends. The commercial side focuses on process improvement and customer success.
The company articulates five core values: own everything, take initiative, move fast, focus on impact and raise the bar. Almedia expects five days a week in-office, valuing full presence and building together, alongside real ownership, rapid iteration and high standards for performance.
