Job Summary:
Title: Jr. Creative Strategist
Location: New York, NY (In-Office, 5 days a week)
The Role:
Roc Nation is looking for a Jr. Creative Strategist who loves aligning artist & athlete objectives with brand objectives to ultimately meet the goals for all collaborations. You will report to the Creative Strategist Manager and work closely with our Brand Partnerships & Creative Production Department. The creative strategy team will lead and support creative strategy development across all brand partnerships & Roc Nation brands to accomplish business objectives.
As Jr. Strategist you are a big-picture thinker who understands culture, music, digital & social trends, and fan engagement tactics. You can ideate at a moment’s notice on emerging trends, write engaging briefs & concepts, and have the ability to craft a persuasive narrative for presentations & decks. You are skilled at best practices to successfully research both the client and the brand.
The person in this role needs to be comfortable asserting a strategic perspective that guides creative and client conversations to new and exciting places.
Key Areas of Focus
- Research — a deep understanding of our partners, brands, and entertainment clients is crucial to creating compelling ideas that align with brand goals & objectives
- Ideation & Pitching — able to create ideas and create materials that are compelling through copywriting & data-backed strategy, and persuasive pitching. Ability to verbalize concepts & pitches to both internal and external audiences through compelling & succinct communication.
- Agility & Innovation — learns quickly when facing new problems, analyzes both successes and failures for clues to improvement; experiments and will try to find new solutions. Fosters a culture of continuous improvement and innovation within the team.
- Drive for Results — Energetic and driven to complete tasks at a high level, steadfastly pushes self and others for best results
Core Responsibilities
- Regular meetings with the brand partnerships department & SVP of Brand Partnerships to understand incoming pitch deck requests, client meetings, and team needs
- Regular meetings with creative team to relay incoming requests from a design & video perspective
- Project management of deck creation process, while setting timelines for design deliverables
- Own the strategy, copywriting & narrative of each deck/presentation
- Collaboration with design team to bring strategic pitch deck to life, with direct design requests within timely manner
- Ensuring all materials for both internal & external purposes uphold the Roc Nation creative standard — approvals via Creative Strategy Manager and VP of Creative
- Ideation across artists, athletes, brands, and special projects – the scope is Roc Nation at large
- Pitching decks real time via zoom & in-person meetings for both clients, internal, and potential partners
- Deep knowledge & understanding of Roc Nation clientele, goals & objectives, and Roc Nation brand language
Qualifications
- BA in Communications, Media, Journalism, Advertising, Marketing, or related areas
- Strong interest in the entertainment industry – music and sports specifically
- Strong verbal & written communication skills for internal and external communication
- Ability to understand clients’ marketing objectives and work closely with senior strategy team to develop plans to support these objectives
- Ability to synthesize research and disparate information into a cohesive plan, finding the throughline across varying inputs
- Strategic thinker at the core with strong analytical and critical thinking skills
- Deep knowledge of all social media platforms and their perceived value audiences
- On top of the latest industry trends, breakthrough creative campaigns, and emerging technologies
- Strong attention to detail
Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.
Benefits & Perks
HEALTH: Medical, vision, dental and mental health benefits for you and your family with access to a health care concierge and Flexible or Health Savings Accounts (FSA or HSA)
YOURSELF: Free concert tickets, generous paid time off including paid holidays, sick time and floating days
CAREER: Career and skill development programs with School of Live
WEALTH: 401(k) program with company match
The expected compensation for this position is:
$52,000.00 USD - $65,000.00 USD
- Pay is based on a number of factors including market location, qualifications, skills, and experience.
