Our Story
At Madewell, we believe great style starts with great design. Since 2006, we’ve been crafting premium denim and foundational wardrobe pieces that balance quality, authenticity, and versatility.
Rooted in timeless design and elevated details, we honor the classics while evolving for the moment—through innovative fits, sustainable practices, and thoughtful storytelling. Our story begins with denim, but it doesn’t stop there.
Madewell. It’s in our name
The role
The Brand Marketing Coordinator is responsible for supporting the Brand Marketing team, specifically across areas of PR, VIP, Partnerships & Events. This role involves coordinating marketing activities, creating and managing project timelines, supporting the development of seeding and media materials, and ultimately ensuring an efficient workflow to support the execution of campaigns and initiatives. The ideal candidate will possess strong organizational skills, attention to detail, and the ability to handle multiple tasks in a fast-paced environment. The candidate is expected to be on site 3 days a week.
Key Responsibilities:
- PR & VIP Support: Assist with media and influencer outreach, sample coordination, seeding execution, tracking coverage, and compiling media reports.
- Partnerships: Support partnership execution from initial outreach through activation, helping coordinate logistics, contracts, Gantt Charts, timelines, and post-campaign wrap-up.
- Events: Help coordinate logistics for marketing events, including vendor communication, materials preparation, invite list management and post-event follow-up.
- Administrative & Team Support: Manage team logistics including meeting prep, scheduling, expense tracking, and project organization.
- Project Coordination: Assist in managing brand marketing projects by creating and tracking timelines, budgets, and deliverables while maintaining clear communication among team members and stakeholders.
- Campaign Coordination: Support planning and execution of marketing campaigns - with tasks to support with PR, seeding, events, and partnerships. (Tasks include but are not limited to research and audits, seeding planning and execution, deck preparation, press plans, partnership & event tasks, tracking campaign performance, and compiling results for analysis.)
- Reporting & Analysis: Assist in monitoring marketing metrics and preparing reports to evaluate the effectiveness of marketing initiatives, providing insights for future improvements.
- Cross-Functional Collaboration: Work closely with internal teams including Creative, Digital, and E-commerce to support marketing deliverables.
Qualifications:
- Bachelor’s degree in Marketing, Communications, PR, or a related field
- 0-2 years of experience in marketing, PR, partnerships, or events (internships included)
- Highly organized with strong attention to detail
- Excellent verbal and written communication skills
- Comfortable juggling multiple projects in a fast-paced environment
- Proficient in Microsoft Office Suite and Keynote; experience with tools like Cision, Launchmetrics, or Airtable is a plus
- A positive, collaborative, and self-starting attitude
Benefits + Perks
- Health & Well-being - Eligible associates and family members receive medical, dental, prescription and vision insurance, family planning (fertility, adoption & surrogacy support), fitness discounts, medical travel and more.
- Associate Discount - We love our products just as much as you do! That’s why we offer a great associate discount across all of our brands (J.Crew, J.Crew Factory, and Madewell).
- Community Impact - We support the communities where we live and work through our philanthropic efforts and the J.Crew Cares Program.
- Winter Break - In addition to our PTO package, J.Crew Group offers a winter break at the end of December to eligible full-time associates at the Home Office to provide time to refresh and recharge
