WHERE PASSION MEETS PROFESSION
We are seeking a detail-oriented, highly organized Marketing Administrative Assistant to join our cannabis retail marketing team. The ideal candidate thrives in a fast-paced environment, has experience managing digital platforms, and takes pride in maintaining accurate, consistent content across multiple systems. This role plays a critical part in ensuring marketing campaigns and online platforms run smoothly and reflect the brand’s professional standards.
Key Responsibilities
Weedmaps Management
- Regularly update store bios, product menus, featured sections, and banners
- Upload promotional deal banners aligned with campaigns and product launches
- Monitor for technical issues, visual discrepancies, and outdated content
- Respond to customer DMs in a professional, brand-consistent tone
Dutchie eCommerce & Backoffice
- Ensure product listings are accurate, including naming conventions, categories, THC/CBD content, and descriptions
- Upload and maintain high-quality branded images using in-house photography or vendor assets
- Manage banner content and refresh carousels with featured products, vendor drops, and promotional items
- Use product scoring tools to prioritize visibility of new and high-performing products
- Cross-check platform consistency between Dutchie and Weedmaps to maintain brand alignment
Media & Content Management
- Edit and upload product photography, ensuring image quality and consistency
- Generate strain-specific deli labels using ChatGPT; maintain organized label folders within Google Drive
- Post regular content to Instagram and Facebook Stories to promote deals and new products
Seed TV & In-Store Screens
- Upload all digital assets for in-store TVs and playlists
- Audit screens daily to ensure accurate deal displays, compliance, and correct formatting
- Manage store-specific banners reflecting location-based promotions
Internal Communication & Platform Audits
- Rotate featured products to reflect current inventory, high-performing items, and vendor pushes
- Conduct daily menu audits for name formatting, THC%, imagery, and category accuracy
- Align all visual media with deal sheets to avoid customer-facing discrepancies
- Maintain daily communication with store managers regarding menu updates, platform issues, and campaign execution
- Provide updates in team communication channels regarding vendor visits, digital updates, and real-time concerns
Required Skills
Required Experience:
- Dutchie Backoffice (mandatory)
- Dutchie eCommerce
- Weedmaps
- Canva
Preferred Experience:
- Cannabis retail marketing or e-commerce
- CRM tools, Mailchimp, and social media scheduling platforms
- Understanding of cannabis marketing compliance
What We Offer
- Competitive pay
- Health, dental, and vision benefits
- Opportunities for growth within a fast-evolving cannabis company
- A collaborative, supportive work environment with clear communication and professional standards
Job Type: Full-Time
Estimated Hours: 35–40 per week
Starting Pay: $15.00/hour
Location: On-site required
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