Zeta Global

Zeta Global is an AI-powered marketing cloud company founded in 2007 and publicly listed on the New York Stock Exchange under the ticker ZETA. Its flagship product, the Zeta Marketing Platform (ZMP), unifies identity resolution, intelligence and omnichannel activation in a single system, allowing brands to personalise consumer experiences at the individual level across email, mobile messaging, programmatic display and connected TV. The platform is powered by trillions of consumer signals.

The company employs more than 2,000 people across the United States, Europe and India, and counts Fortune 100 businesses among its clients. Its customers span retail, financial services, travel, publishing and media agencies, and the platform is marketed chiefly to CMOs and CFOs at large enterprises.

Technical work at Zeta Global covers proprietary artificial intelligence and machine learning, identity resolution, real-time bidding systems, programmatic display and CTV advertising, and large-scale processing of consumer signals. Engineering teams run cloud infrastructure on AWS with Kubernetes orchestration.

Zeta Global was founded by David A. Steinberg and John Sculley, the former Apple CEO and Pepsi president. As a publicly traded company with a distributed international workforce, it operates at enterprise scale across three regions.