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Terry Soot Management Group

Terry Soot Management Group collects and delivers ground truth data for AI, GIS and automotive clients across Europe and North America, running field crews and end-to-end data programmes.

Terry Soot Management Group is a data collection partner specialising in ground truth data for artificial intelligence, GIS and automotive applications. Through TSMG Holding, the firm delivers tailored, large-scale data solutions across Europe and North America, working with Fortune 500 companies and technology firms on projects that require scale, accuracy and reliability. Its work spans the AI, GIS and mapping, automotive and autonomous systems sectors.

The company runs end-to-end data collection programmes covering planning, logistics, field data gathering, data curation and delivery. A second core line of work is the recruitment, training and management of field specialists and field crews, who assemble the large datasets used to train AI models, power autonomous systems and support mapping solutions. Technical domains include ground truth data collection, AI training data, GIS and mapping data, automotive and autonomous systems data, data curation and delivery, data logistics, and privacy and security compliance.

Teams are drawn from engineers, operators, data scientists, GIS professionals and field crews. The working culture is described as collaborative and hands-on, with practical problem solving and real ownership over project outcomes. Employees work in a remote-friendly, distributed environment, with ongoing investment in learning and development. The stated operational emphasis is on shipping reliable data quickly, scaling efficiently and continuously improving methods.

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