Shine

Shine is a business finance copilot for entrepreneurs and small business owners, combining invoicing, accounting, payroll, business accounts, payments and financing in a single connected platform. The company was founded in 2012 by serial entrepreneurs Rico Andersen and Martin Hegelund and is headquartered in Copenhagen, Denmark. It operates in four core markets - France, Germany, Denmark and the Netherlands - and supports more than 450,000 small businesses across Europe.

Shine is part of Cegid, a European leader in cloud software for finance and accounting. Together the two companies reach over 1 million small businesses and 15,000 accountants across Europe. As part of Cegid, Shine sits within a wider group covering cloud software for finance and accounting, while retaining its focus on the small business segment.

The work spans a set of technical domains: fintech, cloud and financial software, accounting software, payments technology, business financial accounts and payroll software. Products are built to reduce the time business owners spend on financial administration, allowing them to concentrate on running and growing their companies - an orientation the company describes as mission-driven.