CreateFuture

CreateFuture is an AI-native digital transformation consultancy founded in 2010. It provides tailored solutions in software engineering, strategy and design to help organisations address their most pressing challenges. The firm was formerly known as xDesign and rebranded to CreateFuture following its acquisition by Version 1, which extended its capacity to deliver AI-driven transformation at scale.

The company operates from five locations: Edinburgh, which serves as its headquarters, alongside Leeds, London and Manchester in the United Kingdom and Sofia in Bulgaria. Its team numbers 600. Work is delivered across complex, regulated environments and spans financial services, retail and consumer brands, online gambling and fantasy sports, personal finance media and healthcare.

CreateFuture's services comprise custom software engineering, strategic advisory work and design capabilities for digital products and services. AI is embedded throughout delivery in its transformation programmes, applied to legacy system modernisation and customer engagement. The firm describes its approach as working alongside clients rather than at a distance, in contrast with traditional consulting models.

Client partners include PayPal, adidas, NatWest, FanDuel, Money Saving Expert, Yorkshire Building Society and the NHS.