BMW AG

BMW AG, headquartered in Munich, is the world's leading premium manufacturer of automobiles and motorcycles. Founded in 1916, the group operates four brands - BMW, MINI, Rolls-Royce and BMW Motorrad - and employs more than 125,000 people worldwide, supported by production facilities across the globe. Beyond manufacturing, BMW Group positions itself as a mobility provider, offering financial services through BMW Group Financial Services and digital products such as the My BMW App, which has over 14 million users in 90 countries.

Technical work spans automotive engineering, electric vehicles, autonomous driving, artificial intelligence, robotics and digital solutions, alongside mobility services and sustainable transportation. The company's stated focus areas include sustainable innovation and top-quality standards, and it describes a balance between a century of engineering heritage and ongoing digital transformation. The brand philosophy is expressed as "Sheer Driving Pleasure", alongside stated commitments to environmental responsibility and social sustainability.

BMW Group's activities are concentrated in the automotive, motorcycle, luxury mobility, premium financial services and digital mobility sectors, with a global operating footprint anchored in Germany. Further information on the group and its brands is available at bmwgroup.com.