Kate Somerville Skin Clinic is a premier skincare and medspa provider, offering advanced treatments designed to enhance natural beauty and promote skin health. With services ranging from facials and laser treatments to injectables and body contouring, we are committed to delivering transformative results in a luxurious, client-focused environment. We’re looking for a passionate and driven Entry-Level Social Media and Events Coordinator to join our team and help us expand our brand, engage clients, and convert social media interactions and events into loyal customers.

Job Overview

As the Entry-Level Social Media and Events Coordinator, you’ll help manage our social media presence, coordinate engaging events, and play a key role in client conversion. This role combines creative social media marketing, event planning, and client outreach to build meaningful connections and encourage customer loyalty. You’ll work with the marketing team to learn how to convert online engagement into new client bookings, leverage your skills in digital marketing, communication, and event coordination. The position is based in Los Angeles with a hybrid schedule (2x a week in the clinic and/or office).

Key Responsibilities

Social Media Management

Create and curate compelling content for social media platforms (Instagram, Facebook, TikTok, Pinterest, etc.) that speak to our audience and reflect our brand’s focus on skincare and clinical treatments.
Manage daily posts, stories, reels, and video content, ensuring consistency across all platforms.
Actively engage with followers by responding to comments, messages, and inquiries, with a focus on driving client conversion through personalized interactions.
Work with Abigail and brand marketing team to develop targeted social media campaigns that drive awareness and convert followers into booked appointments or leads.
Monitor key social media metrics and assist in analyzing performance to identify opportunities for growth and engagement that directly impact client conversion.
Track and manage online promotions and special offers to drive sales, bookings, and customer retention.

Event Coordination

Assist with the planning and execution of in-person and virtual events, including VIP client events, product launches, seasonal promotions, webinars, and skincare workshops.
Develop pre- and post-event strategies that focus on converting event attendees into loyal clients through personalized follow-up and exclusive offers.
Promote events through social media, email campaigns, and other digital platforms, ensuring effective client conversion from event invitations to RSVPs and bookings.
Coordinate event logistics, including guest lists, vendors, and promotion across all channels to ensure successful events that generate leads and drive business.
Engage with event attendees in-person and virtually to nurture relationships, answer questions, and encourage future bookings and product purchases.

Client Conversion and Relationship Management

Implement strategies to convert social media followers, event attendees, and online interactions into active clients, helping to boost appointment bookings, product sales, and brand loyalty.
Follow up with leads from social media interactions, events, and promotions to convert interest into consultations, treatments, or product purchases.
Assist in creating targeted marketing materials (newsletters, promotional content, etc.) aimed at nurturing leads and encouraging conversions from digital engagement.
Track client conversion rates from social media campaigns and events and collaborate with the team to refine strategies for improved results.
Provide excellent customer service, answering questions and addressing concerns in a way that builds trust and increases the likelihood of conversion.

Assist And Support Brand Marketing Initiatives When Needed

Aiding in KS Brand PR/Events/Marketing if/when extra help is requested by VP of Marketing, or GM of Clinic.
The capacity in which you are needed will fall in line with/be included in your regular workload.

Qualifications

Bachelor’s degree in Marketing, Communications, Public Relations, or a related field (or equivalent experience).
A strong interest in skincare, wellness, and the beauty industry, with a passion for learning about the latest trends in aesthetics and client care.
Experience in managing or creating content for social media platforms (Instagram, Facebook, TikTok, etc.) is a plus.
Knowledge of client conversion strategies and a keen interest in growing customer relationships through digital channels and events.
Basic understanding of social media management tools (Hootsuite, Later, Buffer) and event planning platforms (Eventbrite, etc.).
Excellent verbal and written communication skills, with the ability to create compelling content and engage customers in a personalized manner.
Highly organized with the ability to juggle multiple tasks, prioritize effectively, and meet deadlines in a fast-paced environment.
Creative, proactive, and results-oriented, with a strong desire to contribute to the company’s growth and success.
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and Google Workspace (Docs, Sheets, Slides).

Preferred Qualifications

Previous experience in the skincare, beauty, or wellness industry is a plus.
Familiarity with aesthetic treatments and services commonly offered in medspas.
Basic skills in photo and video editing using tools like Canva, Adobe Spark, or iMovie.

The expected base salary range for this position is $22 to $30/hour. The exact base salary is determined by various factors including experience, skills, education, geographic location, and budget.

Kate Somerville Skincare

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